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Infomercials are powerful stuff


JohnH

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I'd like to see several of the independent HT doctors get together and produce their own infomercial. It could show the latest techniques without getting too graphic. Then at the end, it could show a 1-800 number. The callers could key in a number for their geographic area and get the information for the doctor near them.

 

Bosley and MHR get a lot of clients from their well produced spots which run constantly on weekends and late night.

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I'd like to see several of the independent HT doctors get together and produce their own infomercial. It could show the latest techniques without getting too graphic. Then at the end, it could show a 1-800 number. The callers could key in a number for their geographic area and get the information for the doctor near them.

 

Bosley and MHR get a lot of clients from their well produced spots which run constantly on weekends and late night.

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JohnH,

 

Not a bad idea, but I think most top docs do get enough business via word of mouth on places like this. They then are like a well kept secret, but not so secret that they don't keep their chairs occupied.

 

Infomercials basically say "I'm a scam" to almost everyone these days. Unfortunately, some men fall for Bosley and MHR due to their infomercials (I could have if I didn't do my research) because they don't know of the other options for them.

 

Unfortunately, Bosley and MHR play on fear and misrepresentation. I don't think any top doc wants anything to do with advertising that might make people think of them in a similar fashion.

 

vocor1

Knowledge is Power

-- If the worst question is the one never asked, then the worst answer is the one never shared.

-- The truth only matters if you know about it.

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TV as we all know is a powerful medium. So why let inferior services dominate the airways?

 

Every day hundreds of men and woman make the wrong choice because the true gems are invisible on TV. Only a small fraction of people go online and research.

 

Just because TV has been used successfuly by sub pare practionaires does not mean it should not be used to empower hair loss suffers and offer truly excellent life changing results.

 

Our new Coalition of Independent Hair Restoration Physicians, with over 25 elite members will soon be debuting such empowering educational TV, radio, and print commercials. It's time for the gems in the rough to become the gems in the lime light.

 

We will also be debuting a new Hair Loss Learning Center with indepth animations, surgical videos, surgeon interviews, 24/7 online help and call center, live chat - etc.

 

It will be ten times more useful and informative than this existing community and will be sponored by this new Coalition. Look for it soon in January.

 

Pat

Never Forget - It's what radiates from within, not from your skin, that really matters!

My Hair Loss Blog

Sharing is what keeps this community vital. Please join in. To learn how I restored my hair and started this community, click here.

Follow our Community on Twitter.

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good deal pat. don't fail to recognize the potential for any media. Best of luck with all that.

 

vocor1

Knowledge is Power

-- If the worst question is the one never asked, then the worst answer is the one never shared.

-- The truth only matters if you know about it.

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I'm not sure I agree with the word "scam". When I think about a successful infomercial, I think about products like Bowflex and Juiceman Juicers. These are good products - just overpriced, probably due to the cost of airing the infomercial. Then there are the get rich schemes like that "no money down" real-estate guy. Now that one is a scam. But when I'm flipping the channels and I come across a hair infomercial, I still stop and watch for a bit. Even though I've seen them several times now. I agree with Pat - it's time that doctors who are doing great work get some equal air time.

 

Vocor1, I hope I don't sound like I'm arguing your earlier post. I'm just saying that there needs to be more competition over the airwaves.

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Seriously, I hope it helps the masses make truly informed decisions. However at the same time I hope that notariety doesn't create "forced mills".

 

Chaos, panic and disorder...my work here is done.

Chaos, panic and disorder...my work here is done.

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Thanks for the encouragement. I do realize the importance on not getting sucked into the gravitational pull of commercialism. But done right, TV will be very empowering for the good guys.

 

Pat

 

Sharing our ideas and photos is what keeps this site real. Please participate by posting and replying.

 

And for one on one advise visit our "Hair Mentor" program on the Home page.

Never Forget - It's what radiates from within, not from your skin, that really matters!

My Hair Loss Blog

Sharing is what keeps this community vital. Please join in. To learn how I restored my hair and started this community, click here.

Follow our Community on Twitter.

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TV may help, but companies like MHR have a lot more money to buy airtime. Consumers may believe the infomercials that they see more often.

Personally though, I find persons such as Shapiro and Rose to be far more professional and believable than a guy with a goofy voice and face like Leavitt.

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  • 1 month later...
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I just saw a NuHart infomercial. They were talking about FUE. They were throwing a lot of new buzzwords around. It must have been produced very recently. It was still cheezy however. There were girls in bikinis hanging onto guys who looked about 25 years old. Tempting stuff for young guys who are losing their hair and for older men who dream of young girls hanging onto them. I know that none of us here have irrational thoughts like that. Right?

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IMO, good surgeons should not fall into infomercials. If you look close, the best are generally the cheapest too. And it seems they are not much fond of advertisement. Surgery and medecine is serious thing, it's no commerce! I do agree with Pat : experience relating, pic sharing and discussion on this forum constitute valid credentials. Infomercials are just marketing, marketing is the way to lie best to best sell crap just like Bosley, MHR, NHI and so on do.

 

27-NW2/3

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Want more? (don't care, you'll get it anyway!)

 

(parental advice : the following post just sounds like shady oriental philosophy...)

 

The bottom line...

 

Good results and ethic lead to good reputation. Good results and ethic supplant marketing.

 

Bosley need shitty infomercial crap to polish their image but they'd better spend a few bucks in microscopes.

 

The wise man said... (uh... who laughed?) (I had warned you!) icon_rolleyes.gif

 

27-NW2/3

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Every day hundreds of men and woman make the wrong choice because the true gems are invisible on TV. Only a small fraction of people go online and research.

 

Just because TV has been used successfuly by sub pare practionaires does not mean it should not be used to empower hair loss suffers and offer truly excellent life changing results.

 

Our new Coalition of Independent Hair Restoration Physicians, with over 25 elite members will soon be debuting such empowering educational TV, radio, and print commercials. It's time for the gems in the rough to become the gems in the lime light.

 

Pat

 

I bought an attacking anxiety program from an infomercial and it turned my life around (better than therapy!). There are certain things that people don't discuss publicly ( Like anxiety and H/T)... so an infomercial may be the only way to find help.

 

That being said, it does sort of make a reputable Dr look like a marketing scheme. But as Pat said, perhaps this could give people a choice and resource. I understand the analogy about Lawyers advertising or other medical Drs., that's because most guys don't mind asking around about a lawyer.

 

When it comes to H/T, who are you going to ask? If they look good you won't know who had them!

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